Before Coffee & Clarity Co., I spent years running my own small business. I wore every hat imaginable ...from creating graphics to writing emails, designing the website, managing content, handling customers, shipping orders, answering DMs, and trying to be everywhere all at once. I learned every skill the hard way, through late nights, trial and error, and sheer determination.

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I loved my work. I loved my community. But trying to do everything on my own eventually caught up with me.

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In 2022, I hit a wall.
Burnout, overwhelm, and the pressure to keep going finally outweighed the pace I’d been running at. I searched for someone who could help me, someone who understood my vision, my voice, and my heart. Someone who could support my business without stripping away what made it special.

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But I couldn’t find them.

Closing my business was one of the hardest decisions I’ve ever made… but it gave me something I desperately needed: space. Space to breathe. Space to heal. Space to be present with my kids. And space to remember why I loved entrepreneurship in the first place.